QuePort solution offers a complete social enterprise platform to keep users updated and connected. They wanted to build a partner activation kit for increasing customer retention and building upsell opportunities. Advaiya quickly gained the understanding of QuePort features and architecture, and helped them in devising a complete marketing strategy including the creation of marketing artifacts that would facilitate the product being sold, deployed, and tuned.
The marketing artifacts created by Advaiya included:
- Customer ready letter that a partner can send as a prospect to explain QuePort and its value
- Solution briefing presentations and value pitch decks
- A 2-pager explaining how QuePort can enhance the adoption and value of SharePoint
- A FAQ document for QuePort partners
- Product usability scenarios for various user roles